
Countdown to Gator Market on March 11
Gator Market is a monthly outdoor market held on the Reitz Union North Lawn at UF during the spring and fall semesters. The event brings together a variety of vendors—from local and student-owned businesses to university departments and student organizations. Find clothing, handmade goods, plants, jewelry, art, food and so much more.

Market Dates
Spring 2026 Market Dates:
Jan 14, Feb 11, Mar 11, Apr 8
Time:
10:00 AM - 3:00 PM
Location:
Reitz Union North Lawn - 655 Reitz Union Dr, Gainesville, FL
apply to be a vendor
Please note: Our March and April Gator Markets are officially full. We are no longer accepting applications for external, student-owned, or corporate/promo vendors.

Single Market Pricing
| Location | Table Host | Price |
|---|---|---|
| North Lawn | Outside Vendor | $50 |
| North Lawn | Corporate/Promotional Vendor | $150 |
| Tabling Area | Registered Student Organization | $0 |
| Tabling Area | University Dept. | $35 |
| North Lawn | Student-Owned Business | $15 |
Corporate & Promotional Vendors Policy
Corporate & Promotional vendors are looking to promote a unique service or membership opportunity rather than selling products.
Gator Market Information
- Gator Market operates from 10:00am to 3:00pm during Fall and Spring semesters.
- Check-in for Corporate/Promotional Vendors begins at 8am.
- Early arrival, parking, table selection, and setup are not permitted. Vendors may only check in at 8am and select their tables at that time.
ALL decisions made by Gator Market management are FINAL.
General Policies
- Each Gator Market reservation includes a 10’ x 10’ space, one 6’ table, and two standard outdoor chairs in the reserved location.
- Day of tent rentals will be available while supplies last.
- Equipment will be inspected after each Gator Market. Damage to the facility, grounds, or equipment will result in charges to the vendor or organization.
- Table selection will happen on a first-come, first-served basis. Vendors may not begin setting up until they have completed the check in process.
- Vendors must be signed in and set up by 10am. Failure to do so will result in being classified as a “no-show” with no refund or opportunity to reschedule.
- All participants are subject to the University of Florida’s Code of Conduct.
- All University of Florida policies are enforced at Gator Markets. For detailed information and access to the full range of policies, please refer to the UF Policy Hub.
Parking
Vendor parking is included with registration, with one parking space allocated per vendor booth. Reserved parking will be available in the lot at the corner of McCarty Drive and Newell Drive.
Vendors needing extra parking can pay to park in Garage 5, located on the southwest corner of the intersection of Museum Road and Gale Lemerand Drive.
Vendors with a trailer or oversized vehicle must notify Gator Market staff by 4pm the Thursday prior.
Check-In
After parking, vendors will check in with Gator Market staff and select their table on a first-come, first-served basis. To select a table, choose an open table with a laminated number. Take this laminated number to the check-in station on the North. Once a selection is confirmed, vendors may unload their items in the designated parking area and carry or cart them to North Lawn.
Please note tables may not be moved, swapped, or encroach into other booth spaces after check-in.
Access to Gator Market
After parking and checking in, vendors will walk their items to the Gator Market area on the North Lawn—a short 0.1-mile walk that takes 5-10 minutes each way. We strongly recommend bringing a cart or wagon to help transport your items. A limited number of Gator Market carts will be available to borrow on a first-come, first-served basis.
For the safety of our campus community in this high foot-traffic area, vendors will not be permitted to drive vehicles up to North Lawn, and must park before transporting their items.
Please note: the Gator Market team will not be able to assist with carrying or setting up items. Refer to the map below for outlined directions.
GPS directions to the Parking Lot
Walking directions to the North Lawn
Vendor Application & Registration
The vendor application can be accessed on the Gator Market website.
Vendor Applications must be submitted by 4pm on the Thursday prior. Once we approve your application, you will be contacted via email with payment information. Vendors applications will be approved in the order they are received. However, your space is not confirmed until we have received your signed liability waiver and payment in full.
If you apply to participate in more than one Gator Market date, your spot will not be confirmed or held until payment for each date is received in full.
| Gator Market Date | Registration Closes (4pm) | Cancellation Deadline (4pm) |
| Wednesday, 01/14/2026 | Thursday, 01/08/2026 | Wednesday, 01/07/2026 |
| Wednesday, 02/11/2026 | Thursday, 02/05/2026 | Wednesday, 02/04/2026 |
| Wednesday, 03/11/2026 | Thursday, 03/05/2026 | Wednesday, 03/04/2026 |
| Wednesday, 04/08/2026 | Thursday, 04/02/2026 | Wednesday, 04/01/2026 |
Vendor spots are limited and filled on a first come, first serve basis.
Sharing a Vendor Booth
Sharing a vendor booth is permitted at Gator Market. However, coordination will be entirely up to you and your booth partner. Only one vendor should submit the application, and it must include a complete list of all items that will be sold at the shared booth. Since all products require approval through the application, it’s important that everything being offered at the table is listed.
Please note that one parking space is allotted per booth rental, so vendors sharing will need to carpool or coordinate parking elsewhere.
No-Shows
- Failure to utilize reserved space will result in full forfeiture of Gator Market payment. After two instances of not showing up without prior cancellation, vendors will not be invited back to participate in Gator Markets the rest of the semester. For the following semester, these vendors will be placed on probation and only allowed one no-show before losing the opportunity to attend.
- If a vendor does not sign-in and set-up by 10am, they will be considered a no-show. Gator Market does not offer refunds or date changes for missed reservations.
Cancellation
- To cancel your reservation, please notify Gator Market staff as soon as possible. Cancellation or rescheduling requests must be emailed to gatormarket@ufsa.ufl.edu by 4pm the Wednesday prior to the reservation date. Requests received after this time will result in full forfeiture of payment, with no option for rescheduling or payment transfer to another date.
- Gator Market Management reserves the right to cancel the Market at any time and for any reason, including inclement weather, campus closures, or security concerns, without prior notification.
Waitlist
If Gator Market has reached capacity, you will receive an email asking whether you’d like to be added to our waitlist. Waitlisted vendors are contacted in the order that they confirm they want to join the list.
If a spot opens up, we will reach out to you by phone and email with the payment link. Payment must be received by 5 PM on the Monday prior to Gator Market, or as soon as possible after you are notified.
Insurance
If possible, external vendors and non-university groups participating in the Gator Market should provide proof of insurance coverage with registration. They can submit a Certificate of Insurance (COI) or an Event Liability Insurance Policy via the vendor application. If provided, the COI should meet the following requirements:
- General Liability per occurrence limits $1,000,000 on Bodily Injury and Property Damage
- The policy must name as additional insureds: University of Florida Board of Trustees
- The University of Florida
- Include the following address:
UF Board of Trustees
PO Box 112190
Gainesville, FL 32611
For more information, visit the UF Environmental Health and Safety Events Insurance and Risk Management webpage.
Vendors without COIs will be considered on a case-by-case basis. Any vendor attempting to sell food will need to provide an updated COI that meets the above criteria in order for their application to be considered.
Unauthorized Use of Space
- Vendors may only solicit within their designated 10’ x 10’ space. They are not permitted to solicit in any other indoor or outdoor areas or impede traffic flow around the Reitz Union.
- Soliciting, surveying, and sampling without a reservation is strictly prohibited. Offenders will be asked to leave immediately.
- Any group that willfully continues to disregard Gator Market rules and regulations will have their Gator Market privileges revoked.
Additional Equipment
- Vendors may bring their own tent, additional tables, or equipment. Any equipment brought must fit within their allotted 10’ x 10’ space.
- No marketing signs or materials may be staked into the ground.
- Access to power will be limited to certain tables and will be claimed day-of on a first-come, first-served basis. No generators are allowed.
- Gator Market staff will not be available to assist with the setup or transportation of any additional equipment provided by vendors.
Tents
Vendors choosing to bring their own tents are responsible for setting them up and must use sandbags or weights to secure them instead of stakes. For all guidelines related to tents and temporary structures on campus, please refer to Environmental Health and Safety.
Tent Rentals
Gator Market will offer 10' x 10' tents for rent, available with at the time of registration or on the day of the event. Vendors can add a tent to their reservation for $20 or rent one on-site, while supplies last. Once vendors choose their table, the Gator Market team will set up the tent for them.
Breakdown
- Vendors must clean up their space after the Market has concluded.
- Eco-friendly items and decorations are permitted but must be cleaned up at event end time.
- Vendors will receive one warning for failing to clean up their space. Further infractions will lead to suspension from Gator Market.
- All vendor booths must be broken down and cleared by 4:30pm.
Inclement Weather
- The possibility of rain does not automatically result in the cancellation of the Gator Market.
- In the event of heavy rain or severe weather conditions, Gator Market staff will assess conditions by 7:45am on the day of the Market to determine if cancellation is necessary.
- In case of extreme weather such as a hurricane, Gator Market will be cancelled in advance.
- If the Gator Market is cancelled, notifications will be sent to all registered attendees. You should also plan to call the Gator Market office to confirm if the Market will take place.
- In case of severe wind, Gator Market staff reserves the right to remove tents.
Acts of God
If Gator Market is canceled due to an act of God, including but not limited to natural disasters, severe weather, or other unforeseeable circumstances beyond our control, we will offer a refund or provide the option to reschedule to another Gator Market Day. All vendors will be notified as soon as possible, and we will work to accommodate new arrangements in a timely manner.
Sales & Giveaways
Corporate and promotional vendors are not permitted to conduct sales. If planning to host an activity or offering a giveaway, vendors must include this information in their application or notify the Gator Market team in advance. Please note that food items are not permitted as giveaways. The university is under contract with a dining company, and all food sales and giveaways must be approved.
Prohibited Items
Items prohibited at Gator Markets include alcohol, drug or smoking paraphernalia, tobacco products, diet aids, nutritional/health supplements, weight loss plans or products, energy drinks, CBD items, credit cards, pornographic materials, fireworks, explosives, drones, mechanical or inflatable amusement devices, dangerous chemicals, ammunition, weapons, animals or animal feed, items violating copyright or patent laws, and those bearing official University of Florida symbols/logos or breaching existing campus contracts. Attendees found in possession of these prohibited items or promoting these items will be asked to remove them from the premises. Violation of this policy may result in removal from the event and cancellation of future reservations
University Departments Policy
Gator Market Information
- Gator Market operates from 10:00am to 3:00pm during Fall and Spring semesters.
- Check-in for university departments begins at 9am.
ALL decisions made by Gator Market management are FINAL.
General Policies
- Each Gator Market reservation includes one 6’ table, and two standard outdoor chairs in the reserved location. No additional tables permitted.
- Equipment will be inspected after each Gator Market. Damage to the facility, grounds, or equipment will result in charges to the department.
- Upon check-in, vendors will be directed to their area. Groups may not begin setting up until they have completed the check in process.
- Groups must be signed in and set up by 10am. Failure to do so will result in being classified as a “no-show” with no refund or opportunity to reschedule.
- All participants are subject to the University of Florida’s Code of Conduct
- All University of Florida policies are enforced at Gator Markets. For detailed information and access to the full range of policies, please refer to the UF Policy Hub.
Eligibility
All University Departments can participate in Gator Market. Departments must use their Chartfield number to purchase their table for Gator Market. Payment with P-cards is not permitted.
Access to Gator Market
University Departments will be able to access their selected table in the Reitz Union tabling area after checking in.
Parking
Parking will not be provided for University Departments.
Check-in
Upon arrival, departments will proceed to their designated area. All tables will be chosen on a first come, first served basis. You will check in with the Gator Market team before selecting a table and setting up.
University departments are not allowed to move tables, switch tables, or encroach on other booths after check-in.
Vendor Application & Registration
The vendor application can be accessed on the Gator Market website.
Vendor Applications must be submitted by 4pm on the Thursday prior. Once we approve your application, you will be contacted via email with payment information. Your space is not confirmed until we have approved your application and received your payment in full.
| Gator Market Date | Registration Closes (4pm) | Cancellation Deadline (4pm) |
| Wednesday, 01/14/2026 | Thursday, 01/08/2026 | Wednesday, 01/07/2026 |
| Wednesday, 02/11/2026 | Thursday, 02/05/2026 | Wednesday, 02/04/2026 |
| Wednesday, 03/11/2026 | Thursday, 03/05/2026 | Wednesday, 03/04/2026 |
| Wednesday, 04/08/2026 | Thursday, 04/02/2026 | Wednesday, 04/01/2026 |
Vendor spots are limited and filled on a first come, first serve basis.
Placements and No-Shows
- Failure to utilize reserved space will result in full forfeiture of Gator Market payment. After two instances of not showing up without prior cancellation, participants will not be invited back to participate in Gator Markets the rest of the semester. For the following semester, these groups will be placed on a probation and only allowed one no-show before losing the opportunity to attend.
- Table selection in designated area is based on a first come, first served basis.
- If a department does not sign-in and set-up by 10am, they will be considered a no-show. Gator Market does not offer refunds or date changes for missed reservations.
Cancellation
- To cancel your reservation, please notify Gator Market staff as soon as possible. Cancellation or rescheduling requests must be emailed to GatorMarket@ufsa.ufl.edu by 4pm the Wednesday prior to the reservation date. Requests received after this time will be classified as a “no show.”
- Gator Market Management reserves the right to cancel the Market at any time and for any reason, including inclement weather, campus closures, or security concerns, without prior notification.
Waitlist
Gator Market does not keep nor honor a waitlist for university departments. This is extended to email reservation requests as well.
Insurance
All vendors and groups participating in the Gator Market will be required to comply with the Event Services Insurance Policy as outlined by the University of Florida. University departments are covered under the university’s general liability insurance policy.
Unauthorized Use of Space
- Groups may only solicit at their table. They are not permitted to solicit in any other indoor or outdoor areas or impede traffic flow around the Reitz Union.
- Soliciting, surveying, and sampling without a reservation is strictly prohibited. Offenders will be asked to leave immediately.
- Any group that willfully continues to disregard Gator Market rules and regulations will have their Gator Market privileges revoked.
Additional Equipment
Access to power must be requested with reservation and will be provided in a case-by-case basis.
Tents
No tents are permitted in the university department tabling area.
Breakdown
- Participants must clean up their space after the Market has concluded.
- Eco-friendly items and decorations are permitted but must be cleaned up at event end time.
- Groups will receive one warning for failing to clean up their space. Further infractions will lead to suspension from Gator Market.
- All booths must be broken down and cleared by 4pm.
Inclement Weather
- The possibility of rain does not automatically result in the cancellation of Gator Market.
- In the event of heavy rain or severe weather conditions, Gator Market staff will assess conditions by 7:45am on the day of the Market to determine if cancellation is necessary.
- In cases of extreme weather such as a hurricane, Gator Market will be cancelled in advance.
- If Gator Market is cancelled, notifications will be emailed to all registered attendees. You should also plan to call the Gator Market office to confirm if the Market will take place.
- In case of severe wind, Gator Market staff reserves the right to remove tents.
Acts of God
If Gator Market is canceled due to an act of God, including but not limited to natural disasters, severe weather, or other unforeseeable circumstances beyond our control, we will offer a refund or provide the option to reschedule to another Gator Market Day. All vendors will be notified as soon as possible, and we will work to accommodate new arrangements in a timely manner.
Food
University Departments may not sell home-made, potluck style food items at Gator Market.
All other food items will be considered on a case-by-case basis via the vendor application process.
Sales & Giveaways
If planning to conduct sales, host an activity, or offering a giveaway, they must include this information in their application or notify the Gator Market team in advance.
Cash Sales
Cash sales are allowed, but UF is a cashless campus. We recommend using alternative payment methods such as Square, Venmo, or CashApp.
Vendors are solely responsible for any cash collected during transactions. The Gator Market staff, the Reitz Union, and the University of Florida assume no liability for cash, cash registers, or merchandise.
Prohibited Items
Items prohibited at Gator Markets include alcohol, drug or smoking paraphernalia, tobacco products, diet aids, nutritional/health supplements, weight loss plans or products, energy drinks, CBD items, credit cards, pornographic materials, fireworks, explosives, drones, mechanical or inflatable amusement devices, dangerous chemicals, ammunition, weapons, animals or animal feed, items violating copyright or patent laws, and those bearing official University of Florida symbols/logos or breaching existing campus contracts. Attendees found in possession of these prohibited items will be asked to remove them from the premises. Violation of this policy may result in removal from the event and cancellation of future reservations.
Registered Student Organizations Policy
Gator Market Information
- Gator Market operates from 10:00am to 3:00pm during Fall and Spring semesters.
- Check-in for RSOs begins at 9am.
ALL decisions made by Gator Market management are FINAL.
General Policies
- Each Gator Market reservation includes one 6’ table, and two standard outdoor chairs in the reserved location. No additional tables permitted.
- Equipment will be inspected after each Gator Market. Damage to the facility, grounds, or equipment will result in charges to the vendor or organization.
- Upon check-in, RSOs will be directed to their area. RSOs may not begin setting up until they have completed the check-in process.
- RSOs must be signed in and set up by 10am. Failure to do so will result in being classified as a “no-show.”
- All participants are subject to the University of Florida’s Code of Conduct
- All University of Florida policies are enforced at Gator Markets. For detailed information and access to the full range of policies, please refer to the UF Policy Hub.
Eligibility
All student organizations must be in good standing with the University of Florida, Student Engagement, and the Reitz Union. The organization must be a Registered Student Organization (RSO) and visible on Gator Connect to register.
Access to Gator Market
RSOs will be able to access their selected table in the Reitz Union tabling area after checking in.
Parking
Parking will not be provided for Registered Student Organizations.
Check-in
Upon arrival, RSOs will proceed to their designated area. All tables will be equipped with a laminated
number and chosen on a first come, first served basis. To designate a table, choose an open table with a laminated number. Take this laminated number to the check-in station to ensure you have selected a table within your reservation area. After your selection is confirmed, you will be allowed to set up in your given space. RSOs are not allowed to move tables, switch tables, or encroach on other booths after check-in.
All students tabling must present a valid and active GatorOne Student ID. RSOs may be asked to provide a list of students participating in advance.
Vendor Application & Registration
The vendor application can be accessed on the Gator Market website.
Vendor Applications must be submitted by 4pm on the Thursday prior. Once we approve your application, you will be contacted via email with payment information. Your space is not confirmed until we have approved your application and received your payment in full.
| Gator Market Date | Registration Closes (4pm) | Cancellation Deadline (4pm) |
| Wednesday, 01/14/2026 | Thursday, 01/08/2026 | Wednesday, 01/07/2026 |
| Wednesday, 02/11/2026 | Thursday, 02/05/2026 | Wednesday, 02/04/2026 |
| Wednesday, 03/11/2026 | Thursday, 03/05/2026 | Wednesday, 03/04/2026 |
| Wednesday, 04/08/2026 | Thursday, 04/02/2026 | Wednesday, 04/01/2026 |
Vendor spots are limited and filled on a first come, first serve basis.
Placements and No-Shows
- After two instances of not showing up without prior cancellation, RSOs will not be invited back to participate in Gator Markets the rest of the semester. For the following semester, these groups will be placed on probation and only allowed one no-show before losing the opportunity to attend.
- Table selection in designated areas is based on a first-come, first-served basis.
- If a group does not sign-in and set up by 10am, they will be considered a no-show, and their table will be forfeited to a waitlisted group. Gator Market does not offer refunds or date changes for missed reservations.
Cancellation
- To cancel your reservation, please notify Gator Market staff as soon as possible. Cancellation or rescheduling requests must be emailed to GatorMarket@ufsa.ufl.edu by 4pm the Wednesday prior to the reservation date. Requests received after this time will be classified as a “no show.”
- Gator Market Management reserves the right to cancel the Market at any time and for any reason, including inclement weather, campus closures, or security concerns, without prior notification.
Waitlist
RSOs without a reservation who wish to secure a booth can visit the check-in table on the day of the event between 8am and 10am to be added to a waitlist. If any booths remain unoccupied by 9:45am, the RSO will be notified by email and given the opportunity to claim a Gator Market spot.
Unauthorized Use of Space
- Groups may only solicit at their table. They are not permitted to solicit in any other indoor or outdoor areas or impede traffic flow around the Reitz Union.
- Soliciting, surveying, and sampling without a reservation is strictly prohibited. Offenders will be asked to leave immediately.
- Any group that willfully continues to disregard Gator Market rules and regulations will have their Gator Market privileges revoked.
Tents
No tents are permitted in the RSO tabling area.
Breakdown
- Groups must clean up their space after the Market has concluded.
- Eco-friendly items and decorations are permitted but must be cleaned up at event end time.
- Groups will receive one warning for failing to clean up their space. Further infractions will lead to suspension from Gator Market.
- All booths must be broken down and cleared by 4pm.
Inclement Weather
- The possibility of rain does not automatically result in the cancellation of Gator Market.
- In the event of heavy rain or severe weather conditions, Gator Market staff will assess conditions by 7:45am on the day of the Market to determine if cancellation is necessary.
- In cases of extreme weather such as a hurricane, Gator Market will be cancelled in advance.
- If Gator Market is cancelled, notifications will be sent to all registered attendees. You should also plan to call the Gator Market office to confirm if the Market will take place.
- In case of severe wind, Gator Market staff reserves the right to remove tents.
Acts of God
If Gator Market is canceled due to an act of God, including but not limited to natural disasters, severe weather, or other unforeseeable circumstances beyond our control, we will offer a refund or provide the option to reschedule to another Gator Market Day. All participants will be notified as soon as possible, and we will work to accommodate new arrangements in a timely manner.
Sales & Giveaways
University Departments are not permitted to conduct sales. If planning to host an activity or offering a giveaway, they must include this information in their application or notify the Gator Market team in advance.
Fundraising
RSOs will be permitted to table at Gator Market and display information about their organization, upcoming events, and volunteer opportunities. This is an opportunity for RSOs to engage with students, answer questions and build connections with potential members or collaborators.
Fundraising activities, including the sale of goods, services, or the collection of monetary donations, will not be allowed during the Gator Market. The primary focus of this event is to encourage idea sharing, awareness, and recruitment. RSOs are encouraged to promote their activities and missions without the expectation of raising funds on-site.
Prohibited Items
Items prohibited at Gator Markets alcohol, drug or smoking paraphernalia, tobacco products, diet aids, nutritional/health supplements, weight loss plans or products, energy drinks, CBD items, credit cards, pornographic materials, fireworks, explosives, drones, mechanical or inflatable amusement devices, dangerous chemicals, ammunition, weapons, animals or animal feed, items violating copyright or patent laws, and those bearing official University of Florida symbols/logos or breaching existing campus contracts. Attendees found in possession of these prohibited items will be asked to remove them from the premises. Violation of this policy may result in removal from the event and cancellation of future reservations.
External Vendors & Student-Owned Businesses Policy
External vendors and student-owned businesses are looking to sell the pre-approved products outlined in their vendor application.
Gator Market Information
- Gator Market operates from 10:00am to 3:00pm during Fall and Spring semesters.
- Check-in for External Vendors & Student-Owned Businesses begins at 8am.
- Early arrival, parking, table selection, and setup are not permitted. Vendors may only check in at 8am and select their tables at that time.
ALL decisions made by Gator Market management are FINAL.
General Policies
- Each Gator Market reservation includes a 10’ x 10’ space, one 6’ table, and two standard outdoor chairs in the reserved location.
- Day of tent rentals will be available while supplies last.
- Equipment will be inspected after each Gator Market. Damage to the facility, grounds, or equipment will result in charges to the vendor or organization.
- Table selection will happen on a first-come, first-served basis. Vendors may not begin setting up until they have completed the check in process.
- Vendors must be signed in and set up by 10am. Failure to do so will result in being classified as a “no-show” with no refund or opportunity to reschedule.
- All participants are subject to the University of Florida’s Code of Conduct.
- All University of Florida policies are enforced at Gator Markets. For detailed information and access to the full range of policies, please refer to the UF Policy Hub.
Parking
Vendor parking is included with registration, with one parking space allocated per vendor. Reserved parking will be available in the lot at the corner of McCarty Drive and Newell Drive.
Vendors needing extra parking can pay to park in Garage 5, located on the southwest corner of the intersection of Museum Road and Gale Lemerand Drive.
Vendors with a trailer or oversized vehicle must notify Gator Market staff by 4pm the Thursday prior.
Check-In
After parking, vendors will check in with Gator Market staff and select their table on a first-come, first-served basis. To select a table, choose an open table with a laminated number. Take this laminated number to the check-in station on the North. Once a selection is confirmed, vendors may unload their items in the designated parking area and carry or cart them to North Lawn.
Please note tables may not be moved, swapped, or encroach into other booth spaces after check-in.
Access to Gator Market
After parking and checking in, vendors will walk their items to the Gator Market area on the North Lawn—a short 0.1-mile walk that takes about 5-10 minutes each way. We strongly recommend bringing a cart or wagon to help transport your items. A limited number of Gator Market carts will be available to borrow on a first-come, first-served basis.
For the safety of our campus community in this high foot-traffic area, vendors will not be permitted to drive vehicles up to North Lawn, and must park before transporting their items.
Please note: the Gator Market team will not be able to assist with carrying or setting up items. Refer to the map below for outlined directions.
GPS directions to the parking Lot
Walking directions to the North Lawn from the parking lot
Vendor Application & Registration
The vendor application can be accessed on the Gator Market website.
Vendor Applications must be submitted by 4pm on the Thursday prior. Once we approve your application, you will be contacted via email with payment information. Vendors’ applications will be approved in the order they are received. However, your space is not confirmed until we have received your signed liability waiver and payment in full.
If you apply to participate in more than one Gator Market date, your spot will not be confirmed or held until payment for each date is received in full.
| Gator Market Date | Registration Closes (4pm) | Cancellation Deadline (4pm) |
| Wednesday, 01/14/2026 | Thursday, 01/08/2026 | Wednesday, 01/07/2026 |
| Wednesday, 02/11/2026 | Thursday, 02/05/2026 | Wednesday, 02/04/2026 |
| Wednesday, 03/11/2026 | Thursday, 03/05/2026 | Wednesday, 03/04/2026 |
| Wednesday, 04/08/2026 | Thursday, 04/02/2026 | Wednesday, 04/01/2026 |
Vendor spots are limited and filled on a first come, first serve basis.
Sharing a Vendor Booth
Sharing a vendor booth is permitted at Gator Market. However, coordination will be entirely up to you and your booth partner. Only one vendor should submit the application, and it must include a complete list of all items that will be sold at the shared booth. Since all products require approval through the application, it’s important that everything being offered at the table is listed.
Please note that one parking space is allotted per booth rental, so vendors sharing will need to carpool or coordinate parking elsewhere.
No-Shows
- Failure to utilize reserved space will result in full forfeiture of Gator Market payment. After two instances of not showing up without prior cancellation, vendors will not be invited back to participate in Gator Markets the rest of the semester. For the following semester, these vendors will be placed on probation and only allowed one no-show before losing the opportunity to attend.
- If a vendor does not sign-in and set-up by 10am, they will be considered a no-show. Gator Market does not offer refunds or date changes for missed reservations.
Cancellation
To cancel your reservation, please notify Gator Market staff as soon as possible. Cancellation or rescheduling requests must be emailed to GatorMarket@ufsa.ufl.edu by 4pm the Wednesday prior to the reservation date. Requests received after this time will result in full forfeiture of payment, with no option for rescheduling or payment transfer to another date.
- Gator Market Management reserves the right to cancel the Market at any time and for any reason, including inclement weather, campus closures, or security concerns, without prior notification.
Waitlist
If Gator Market has reached capacity, you will receive an email asking whether you’d like to be added to our waitlist. Waitlisted vendors are contacted in the order that they confirm they want to join the list.
If a spot opens up, we will reach out to you by phone and email with the payment link. Payment must be received by 5 PM on the Monday prior to Gator Market, or as soon as possible after you are notified.
Insurance
If possible, external vendors and non-university groups participating in the Gator Market should provide proof of insurance coverage with registration. They can submit a Certificate of Insurance (COI) or an Event Liability Insurance Policy via the vendor application. If provided, the COI should meet the following requirements:
- General Liability per occurrence limits $1,000,000 on Bodily Injury and Property Damage
- The policy must name as additional insureds: University of Florida Board of Trustees
- The University of Florida
- Include the following address:
UF Board of Trustees
PO Box 112190
Gainesville, FL 32611
For more information, visit the UF Environmental Health and Safety, Events Insurance and Risk Management Webpage.
Vendors without COIs will be considered on a case-by-case basis. Any vendor attempting to sell food will need to provide an updated COI that meets the above criteria in order for their application to be considered.
Unauthorized Use of Space
- Vendors may only solicit within their designated 10’ x 10’ space. They are not permitted to solicit in any other indoor or outdoor areas or impede traffic flow around the Reitz Union.
- Soliciting, surveying, and sampling without a reservation is strictly prohibited. Offenders will be asked to leave immediately.
- Any group that willfully continues to disregard Gator Market rules and regulations will have their Gator Market privileges revoked.
Additional Equipment
- Vendors may bring their own tent, additional tables, or equipment. Any equipment brought must fit within their allotted 10’ x 10’ space.
- No marketing signs or materials may be staked into the ground.
- Access to power will be limited to certain tables and will be claimed day-of on a first-come, first-served basis. No generators are allowed.
- Gator Market staff will not be available to assist with the setup or transportation of any additional equipment provided by vendors.
Tents
Vendors choosing to bring their own tents are responsible for setting them up and must use sandbags or weights to secure them instead of stakes. For all guidelines related to tents and temporary structures on campus, please refer to Environmental Health and Safety.
Tent Rentals
Gator Market will offer 10' x 10' tents for rent, available with at the time of registration or on the day of the event. Vendors can add a tent to their reservation for $20 or rent one on-site, while supplies last. Once vendors choose their table, the Gator Market team will set up the tent for them.
Breakdown
- Vendors must clean up their space after the Market has concluded.
- Eco-friendly items and decorations are permitted but must be cleaned up at event end time.
- Vendors will receive one warning for failing to clean up their space. Further infractions will lead to suspension from Gator Market.
- All vendor booths must be broken down and cleared by 4:30pm.
Inclement Weather
- The possibility of rain does not automatically result in the cancellation of the Gator Market.
- In the event of heavy rain or severe weather conditions, Gator Market staff will assess conditions by 7:45am on the day of the Market to determine if cancellation is necessary.
- In case of extreme weather such as a hurricane, Gator Market will be cancelled in advance.
- If the Gator Market is cancelled, notifications will be sent to all registered attendees. You should also plan to call the Gator Market office to confirm if the Market will take place.
- In case of severe wind, Gator Market staff reserves the right to remove tents.
Acts of God
If Gator Market is canceled due to an act of God, including but not limited to natural disasters, severe weather, or other unforeseeable circumstances beyond our control, we will offer a refund or provide the option to reschedule to another Gator Market Day. All vendors will be notified as soon as possible, and we will work to accommodate new arrangements in a timely manner.
Food
Selling food prepared outside of a commercial kitchen is not permitted at Gator Market.
Other food-like items (e.g. honey, artisan chocolates, jarred sauces and salsa, some baked goods, etc.) may be permitted on a case-by-case basis via the registration process. Having a Certificate of Insurance is required for many food sales. Food sales in direct competition with on-campus food offerings will not be permitted. Locally grown produce sales are permitted.
Locally grown produce sales are permitted.
Cash Sales
Cash sales are allowed, but UF is a cashless campus. We recommend using alternative payment methods such as Square, Venmo, or CashApp.
Vendors are solely responsible for any cash collected during transactions. The Gator Market staff, the Reitz Union, and the University of Florida assume no liability for cash, cash registers, or merchandise.
Prohibited Items
Items prohibited at Gator Markets include alcohol, drug or smoking paraphernalia, tobacco products, diet aids, nutritional/health supplements, weight loss plans or products, energy drinks, CBD items, credit cards, pornographic materials, fireworks, explosives, drones, mechanical or inflatable amusement devices, dangerous chemicals, ammunition, weapons, animals or animal feed, items violating copyright or patent laws, and those bearing official University of Florida symbols/logos or breaching existing campus contracts. Attendees found in possession of these prohibited items will be asked to remove them from the premises. Violation of this policy may result in removal from the event and cancellation of future reservations.
How to: get from the vendor parking lot to the check-in area
Frequently Asked Questions
Gator Market is a monthly program at the Reitz Union that invites students, university departments, and local businesses to showcase their products and services to the campus community. It aims to diversify the range of products available on campus and provides entrepreneurial and outreach opportunities for vendors.
To participate, you must complete a vendor application. Upon approval, you will receive payment information. Your spot at Gator Market will be confirmed based on availability and once payment is received in full.
Each reservation includes 10 x 10’ space, one 6’ table, and two standard outdoor chairs. RSOs and University Departments will receive one 6’ table and two standard outdoor chairs in the Reitz Union tabling area.
Yes, any extra equipment you bring must fit within your designated 10’ x 10’ space. Tents must be secured with sandbags or weights. If your equipment exceeds your allotted space, you will be required to purchase an additional booth. If your items exceed the space on the day of the event, you may be asked to remove some equipment.
Yes, tents must be secured with sandbags or weights and cannot exceed a 10' x 10' dimension. Tent rentals are also offered for $20 while supplies last.
Check-in begins at 8am on the day of the market (9am for RSOs and University Departments). Vendors will unload in the designated parking area and walk their items to the North Lawn. Carts and/or wagons are highly encouraged! Vendors are not allowed to begin set up prior to 8am.
Vendor parking is included in your registration fee, with one space allocated in either the UF Visitor Welcome Center garage or Fraizer Rogers parking lot. Parking for RSOs and University Departments is not included.
Vendors with trailers or oversized vehicles will need to contact Gator Market. They will be redirected to another parking area near the Reitz Union.
Failure to check in and set up by 10:00am will result in being classified as a “no-show” with no refund or opportunity to reschedule. After two no-shows, you won’t be invited back for the rest of the semester and will be on probation for the following semester.
To cancel, email GatorMarket@ufsa.ufl.edu by 4pm the Wednesday before your reservation. Requests received after this deadline will forfeit payment and cannot be rescheduled.
Homemade, cottage, or potluck-style foods are not permitted. Other food-like items may be allowed on a case-by-case basis. Fresh produce is permitted. RSOs and University Departments are not permitted to sell food.
Cash sales are allowed. However, UF is a cashless campus, and we strongly encourage alternative forms of payment such as Venmo, CashApp, or Square.
Heavy rain or severe weather may lead to cancellation. Staff will assess conditions by 7:45am on the day of the Market. Notifications will be emailed if the Market is canceled. For extreme weather, such as hurricanes, cancellations will be made in advance.
Violations of policies may result in removal from the event and cancellation of future reservations. Disruptive behavior, unauthorized solicitation, and prohibited items are strictly regulated.
Fees vary based on the type of reservation. Please visit the Gator Market website for details.
For more information or specific inquiries, contact GatorMarket@ufsa.ufl.edu, call (352) 392-4226, or visit the Gator Market Home Page..
Note: All decisions made by Gator Market management are final.
Shop Local
Gator Market brings together a variety of vendors—from local and student-owned businesses to university departments and student organizations. Explore offerings like clothing, handmade goods, plants, jewelry, art and food.


Campus Life
Located in the heart of UF's campus, Gator Market offers a casual, open-air shopping experience that celebrates creativity, community, and campus life.
Grab a Bite
Our campus dining partner, Florida Fresh Dining, serves up rotating food-truck-style menus at each Gator Market, along with refreshing drinks like coffee and matcha.

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CONTACT
352-392-4226
Reitz Union – North Lawn
655 Reitz Union Dr, Gainesville, Florida 32611
The Gator Market office operates from 9:00 AM to 4:30 PM and is closed on all recognized university holidays.
